Magazine Presentation- The Ultimate Snowboard Mag

(Source: Google)

Thesis

Transworld Snowboarding is a worldwide multimedia outlet that brings it's readers the best information on the planet about what is going on in the world of snowboarding, along with publishing some of the most amazing pictures of snowboarders shredding pow from around the world.

Five Facts

-Amazing photography

-Information and reviews on the best snowboard gear available.

-News and reports about the progressing snowboard world as a whole.

-Articles about the lives and experiences from snowboarding's best professionals.

-Information on world snowboarding events.


Tirune Brain

Transworld Snow is heavy on the use of the limbic brain because of the visual advertisements and the photos of snowboarders doing what they do best, shred.

Transworld also uses the neocortex because of the reading involved as well as thinking deeply about the issues represented in the magazine as a whole.



(Source:Transworldsnowboading.com)



8 Trends

Epistemological shift- Word to image, there are alot of ads and photos, very very eye catching.
.

7 Principles

Emotional transfer- Makes the reader want to get up and snowboard and buy the same gear that is advertised throughout the magazine.

Value messages- The intention is to make the reader want to go out and ride and get the raddest of gear that the pro's are wearing and using.

Individual meaning- It makes the reader ask themselves, "What does snowboarding mean to me?"

Persuasive Techniques

Symbols- Lots of company logos all over the magazine.

Bandwagon- Persuades the reader and brings to the readers attention that a lot of people snowboard and take the sport seriously.

Simple solutions- the advertisements and pictures promote that rocking the same gear as the pros will make you shred and ride better then ever.

Humor- Funny quotes and images from professional riders line the pages of Transworld Snowboarding.




(Source: Get Real, Transworld Snow 2009)